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Google My Business App Discontinued — How to Manage Your Business Profile From Google Maps and Search Now
The Google My Business app was retired; this guide shows how Indian business owners now manage their Business Profile directly from Google Search and the Google Maps app — editing info, replying to reviews, posting, photos, performance, messages, adding managers and using Business Profile Manager for multiple locations.
By Chamko Research Team Updated 5 min read
Quick answer
Google retired the standalone Google My Business app. You now manage your profile directly in Google Search (search your business name or "my business" while signed in) or in the Google Maps app (tap your profile picture → Your Business Profiles, or the Business tab where available). From there you can edit details, add photos and posts, reply to reviews, see performance and add managers. Agencies and chains managing many locations can use the web-based Business Profile Manager.
Quick answer: Google retired the standalone Google My Business app. You now manage your profile directly in Google Search (search your business name or "my business" while signed in) or in the Google Maps app (tap your profile picture → Your Business Profiles, or the Business tab where available). From there you can edit details, add photos and posts, reply to reviews, see performance and add managers. Agencies and chains managing many locations can use the web-based Business Profile Manager.
Many owners still search the Play Store for "Google My Business app" and find nothing. Here's how management works today.
What changed
- Google My Business was renamed Google Business Profile.
- The standalone app was discontinued (around 2022).
- Management moved into Google Search and Google Maps.
- Some features have since been retired (Business chat, call history, Q&A, Business Profile websites) (chat discontinued, Q&A removed, websites).
Managing from Google Maps (phone)
- Open Google Maps signed in with the owner/manager account.
- Tap your profile picture → Your Business Profiles (wording may vary).
- Choose your business.
- Use the tabs/buttons: Edit profile, Reviews, Add update (post), Add photo, Performance, Customers.
Managing from Google Search
- Open Google (app or browser), signed in.
- Search "my business" or your business name.
- The management panel appears above your profile with options to edit, post, reply and view performance.
Common tasks and where to find them
| Task | Where |
|---|---|
| Edit name, hours, phone, website | Edit profile (edits pending) |
| Special hours | Edit profile → Hours (special hours) |
| Reply to reviews | Reviews / Read reviews (reply guide) |
| Add post | Add update / Promote (posts guide) |
| Add photos | Add photo (photo sizes) |
| Performance | Performance (insights) |
| Add managers | ⋮ → Business Profile settings → People and access (managers) |
| Get review link | Ask for reviews / Share review form (review link) |
Multiple locations: Business Profile Manager
For 10+ locations or agencies, use the web Business Profile Manager (business.google.com) to manage groups, bulk edits and access (multiple locations, agency management).
Notifications
Turn on notifications for reviews and updates in Google Maps settings and your Business Profile settings, so you don't miss reviews (notification settings).
Using third-party tools
Tools connected through Google's official APIs (like Chamko) can handle posting, photos, review replies and insights from one dashboard — useful if the Maps interface feels scattered (GBP APIs).
Troubleshooting
- Can't see "Your Business Profiles": check you're signed in with the right account; you may be a manager on another account.
- Profile shows but no edit options: you may not have access — request it (request ownership).
- Old app still installed: uninstall; it no longer works.
Example: a shop owner in Indore
An owner kept trying the old app, which no longer loaded, and assumed his profile was deleted. His nephew showed him the "Your Business Profiles" option in Google Maps. He now replies to reviews and adds weekly photos directly from Maps, and turned on review notifications.
Sources and further reading
- Google Business Profile Help — "Manage your Business Profile on Google Search and Maps": support.google.com/business
Managing your profile as a team
Because management now happens inside Google Maps and Search, each person uses their own Google account:
- Owner adds staff and agencies as managers via Business Profile settings → People and access (managers).
- Each manager opens Maps → profile picture → Your Business Profiles to see the business.
- Managers can reply to reviews, add photos and posts; owners control users and sensitive settings.
Never share one login among staff — it makes it impossible to remove access when someone leaves.
Quick tasks from your phone (under 2 minutes each)
- Reply to a review: Maps → Your Business Profiles → Reviews → Reply.
- Add today's photo: Add photo → choose from gallery.
- Post an offer: Add update → Offer → dates and photo (posts).
- Change today's hours: Edit profile → Hours → Special hours (special hours).
- Share review link: Ask for reviews → Share (review link).
When to use the web Business Profile Manager
Use business.google.com on a computer when you manage many locations, need bulk edits, location groups, or detailed user management (agency management).
Key takeaways
- The old app is gone; manage everything from Google Maps or Search.
- Add staff as managers with their own accounts.
- Use the web manager for multiple locations.
Frequently asked questions
Is there a new Google Business app?
Management is inside Google Maps and Search; no separate app is needed.
Can I still use business.google.com?
Yes, the Business Profile Manager works on the web, especially for multiple locations.
Can staff manage the profile from their phones?
Yes, if added as managers.
Where do I see calls and direction requests?
In Performance from Search or Maps.
Is my profile deleted because the app stopped?
No — the profile still exists; manage it from Maps or Search.
Can I manage my profile on an iPhone?
Yes, through the Google Maps app or Google app on iOS.
Why can't I see my business in "Your Business Profiles"?
You may be signed in with a different Google account than the one that manages the profile.
Is there a Google Business Profile app for Windows?
Use a web browser — Google Search or business.google.com.
Did I lose my reviews when the app stopped?
No, reviews and all profile data stayed on your Business Profile.
Can I still get performance reports?
Yes, open Performance from your profile in Maps or Search.
How do I post a photo from my phone now?
Open your profile in Google Maps, tap Add photo and choose from your gallery.
Can I manage multiple businesses from the Maps app?
Yes, switch between them under Your Business Profiles.